Vlad Shvartsman, LL.B., LL.M.
Attorney at Law, specialized in Intellectual Property
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Buncee covers all bases with one Trademark

By Vlad Shvartsman · Comments (0) · Thursday, December 22nd, 2011

Buncee filed for a Trademark in black and white with grey shading on November 19, 2010, SN8517782:

However, the Buncee App Icons are in color:

Buncee picked a terrific tactic to protect your entire line of Apps: distill your App Icon to its base elements, and file for protection. I would confidently pursue an infringer who would make an App Icon similar to the Buncee image with any color combination, and I would probably win.

We can only conclude that this is a great example of aggressive and intelligent IP protection.

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